Forbes has released its latest interactive map using 2010 Census data. Similar to last year, we're pulling from Florida, the Midwest, East, and Southwest, while hemorrhaging to Texas, Colorado, and the Pacific Northwest. Texas for jobs and the others for creative class, urban centers (i.e. more emphasis on quality of life and less on jobs)? My wish for 2012 is that we begin to see investment in the quality of the built environment so that people will move here for the quality of life and not just for work. I believe this happens to some extent, but quality of life needs to become a part of our brand.